Juana Santamaria Garcia

Juana Santamaria Garcia

Juana provides advice on regulatory and competition policy issues in the telecommunications sector and has an international profile, working for clients in Latam, Europe, Africa and the Middle East.

She delivers tailored solutions to clients based on her strong international experience and analytical skills. Juana has advised on a wide range of issues facing the sector over the last 10+ years, including: geographic market segmentation for market definition / regulatory purposes; indirect constraints in wholesale markets; assessment of margin squeeze, excessive prices and on-net / off-net price differentials. She has also developed price benchmarking exercises and provided extensive advise on regulatory design.

Juana holds a PhD in Economics from the European University Institute and a B.A. in Economics from the University of Alicante. She has published in the International Game Theory Review, the Journal of Industrial Economics, the Manchester School and Communications & Strategies.


What do you want to be when you grow up?

I love airports, so I would be a ground hostess.

If you could only eat one meal/food for the rest of your life, what would it be?

Coca de Mollitas, from my home town (Alicante). Only found there - I still do not understand why no one has tried to sell it elsewhere!

What was the last book you read?

Voices from Chernobyl, from the Nobel Prizewinner Svetlana Alexievich.